In this excerpt from Ragan’s 2024 Top Case Studies in Employee Communications & Culture book, find out how one of the most recognizable names in cannabis put its people first to attract and retain talent. Often, some of the most impactful communications lesso…

Often, some of the most impactful communications lessons can only be learned in retrospect. After all, comms leaders head up initiatives lasting years, evolving along the way to meet the needs of emp…